Post by account_disabled on Dec 27, 2023 5:13:55 GMT -5
According to research by Not on the High Street socks are the top unwanted Christmas gift with almost million pairs being thrown away this year. This bold campaign was hard to ignore and highlights the influence our gift giving can have on the planet. Image Not on the High Street Is CGI in OOH marketing the next big thing Computergenerated imagery CGI is a technology for the creation of still or animated imagery that is often used in film and media. The first film to feature CGI was Alfred Hitchcocks Vertigo . of the film to create a strong spiral sequence.
Nowadays businesses are using CGI to bring their ideas to life and convey messages in a way thats new and exciting. For example property businesses are increasingly using Mobile App Development Service CGI to create walkthrough tours of houses and apartments for potential buyers. This year weve seen a number of brands use CGI to create mindblowing OOH marketing campaigns theyre a great way to capture audience attention and make your brand stand out from the crowd. One were sure you saw online was Maybellines Sky High Mascara Express campaign. It featured London Buses and New York City Subway trains with oversized eyelashes that were brushed back by life size mascara brushes.
This innovative campaign took over social media garnering over million interactions and outperformed Maybellines previous influencer collaborations with Sofia Richie and Mikayla Nogueira. So if CGI in OOH marketing is the next big thing how can you do it on a budget An accessible alternative is to create mockup billboards wall signs murals and more using online tools like Canva. Earlier this year UKbased cereal brand Surreal took our socials by storm with their playful fake celebrity campaign. Surreal didnt have the budget to partner with bigname celebrities but that wasnt a problem.
Nowadays businesses are using CGI to bring their ideas to life and convey messages in a way thats new and exciting. For example property businesses are increasingly using Mobile App Development Service CGI to create walkthrough tours of houses and apartments for potential buyers. This year weve seen a number of brands use CGI to create mindblowing OOH marketing campaigns theyre a great way to capture audience attention and make your brand stand out from the crowd. One were sure you saw online was Maybellines Sky High Mascara Express campaign. It featured London Buses and New York City Subway trains with oversized eyelashes that were brushed back by life size mascara brushes.
This innovative campaign took over social media garnering over million interactions and outperformed Maybellines previous influencer collaborations with Sofia Richie and Mikayla Nogueira. So if CGI in OOH marketing is the next big thing how can you do it on a budget An accessible alternative is to create mockup billboards wall signs murals and more using online tools like Canva. Earlier this year UKbased cereal brand Surreal took our socials by storm with their playful fake celebrity campaign. Surreal didnt have the budget to partner with bigname celebrities but that wasnt a problem.